Cameron Powell

Cameron cut his teeth telling moving, fact-based stories as a young trial lawyer right out of Harvard Law School, as a public speaker for the Corporate Executive Board, and as a founder pitching startup companies to investors, partners, and media.

He brings audiences and readers the diversity of thought and experience of a writer, an entrepreneur, a lawyer, an executive coach and talent builder, and a passionate student of:

  • great writing and literature

  • history and psychology

  • the world’s wisdom traditions, myths, and religions

  • nature and technology

In the last decade Cameron has spoken to audiences about disrupting talent and building teams, storytelling for fundraising and employer brands, the risks, rewards, and ethics of GenAI, and the courage-making, gratitude-boosting power of the Legacy Mindset [link to the sub-page for that particular speech].

Cameron helps your people

Build Gratitude and Focus, Courage and Creativity

by answering 3 vital questions.

Why

WHY do people tend to want bravening?

Fear stunts the human genius inside every one of us.

The greatest barriers we have to engaging and leading, creating and innovating, are our core human fears of failure and rejection. Imagine what we could do with our wild and precious lives if we were more fearless.

What

How can a legacy mindset make people braver?

Reflecting on legacy and mortality famously focus our priorities.

Steve Jobs knew. “Remembering that I'll be dead soon is the most important tool I've ever encountered to help me make the big choices in life.” Ron Shaich, founder of Panera, builder of Au Bon Pain, backer of Cava and Tatte, knows. Every year, on some tropical island, Mr. Shaich conducts a yearly premortem on himself.

Yes, there are proven tools for making human beings more fearless. Tools that make us braver. Freed of our fears of criticism and failure, we finally reach out or even commit, we create, we let go, we lead and innovate, we are grateful. We stop putting off what our future self would like us to do today. Welcome to the bravening.

How

How do we get a legacy mindset?

Cameron shares his own authentic personal stories and draws in audiences with wit and comic timing, a unique eloquence, and some acting ability (karaoke is extra). He talks about the tools used in wisdom traditions and approved by science. 

Ordinary Magic Book

Life is a quiet journey where every step tells a story. The true depth of love is understood by those who keep their promises. Sometimes, the most ordinary moments turn out to be the most magical. Memories are the light that guides us, even through the darkest paths.

High Performance Team featured

These logos represent major media outlets like TED Talks and Seattle
PI,known for sharing insightful ideas and news globally.

Our High-Impact Services

Email Marketing

Powerful promotion via targeted email campaigns.

Funnel Optimization

Optimizing steps for an effective conversion funnel.

Content Marketing

Tactical creation, promotion, and distribution of content.

Advance Analytics

Smart business decisions driven by advanced insights.

Paid Advertising

Increasing visibility with strategic paid advertising.

SEO

Improving online content for greater search visibility.

The Perfect Reason For Choosing Brandcraft.

Our agency collaborates closely with you, ensuring a deep understanding of your business.

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Target Audience

Analyzing consumer behaviors, such as purchasing habits and decision-making processes.

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High Conversation Rate

A higher conversion rate means more visitors are turning into paying customers.

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Better Market Research

Market research offers insights into customers' price sensitivity and perceptions of value.

See what our customers have to say

“An incredible service that helps grow our business and revenue”

They surpassed my expectations in every way. From the start, their professionalism, expertise, and commitment to delivering outstanding results impressed me. They conducted comprehensive market research, providing invaluable consumer insights that helped shape our marketing strategy.

John Matthews

Finance Manager at BrightWave

Looking To Expand Your Business?

Our agency takes a collaborative approach, working closely with you to understand your business objectives and simplify marketing solutions that align with your vision.

Have any Questions?

No hesitation, we can help you with a free Consultation

Contrarian Takes on Talent

Cameron approaches talent from the perspective of a skeptic of conventional hiring practices who has built innovative, engaged, psychologically safe teams for many startups; has reinvented talent in organizations so that retention and engagement skyrocket; and has coached employees at every level into their best, most productive selves.

Why the Flow State is Where You Want Your Workers to Be

And How to Help Them Get There

Watch Cameron speak on the problems with "keyword thinking" in hiring @DisruptHR Silicon Valley

Cameron speaks about:

  • hiring that optimizes workers' conditions for the hyper-productive Flow state;

  • workers self-managing on teams stocked with diverse thought and experience; and

  • the power of storytelling for employer brands and insightful interviews that draw out what really matters in any person doing work: their talent and their drive (more than knowledge, experience, credentials, and keywords).

Why HR Needs a Shotgun Wedding With Marketing: Get an Employer Brand That Works

Recruiting today just takes too long, attracts unqualified applicants, and yields disengaged hires who leave too soon. The main culprit? Your no-good terrible 19th-century job description, a list of features that fail to differentiate the benefits candidates actually care about.

How to Hire People for Their Stories

That's Where You Can See True Talent and Drive

Read "How You Can Learn from Mis-Steps by ‘Game of Thrones’ to Crush Behavior-based Interviews with STORY"

How to Hire for the Meaning and Self-Engagement that Make Us Resilient in Pandemics and at Work

In this provocative, contrarian, and wide-ranging conversation, you’ll learn:

  • Why the capacity to manage scary uncertainty - evident in the courageous non-conformity of artists, deep readers, and entrepreneurs - is absolutely critical to creativity and innovation

  • Why we should focus on underlying strengths - strategy, empathy, problem-solving - instead of taking shortcuts of specific skills or credentials

  • Why the self-employed are masters at self-engagement and autonomous work

  • Why using Applicant Tracking Systems to scan resumes can be the biggest con in talent, offering us the illusion we’ve discerned things worth discerning

  • Why employers should ask candidates to focus, in cover letters, on how they get into the Flow state

Employer Brands That Work

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