Cameron Powell

Cameron cut his teeth telling moving, fact-based stories as a young trial lawyer right out of Harvard Law School, as a public speaker for the Corporate Executive Board, and as a founder pitching startup companies to investors, partners, and media.

He brings audiences and readers the diversity of thought and experience of a writer, an entrepreneur, a lawyer, an executive coach and talent builder, and a passionate student of:

  • great writing and literature

  • history and psychology

  • the world’s wisdom traditions, myths, and religions

  • nature and technology

In the last decade Cameron has spoken to audiences about disrupting talent and building teams, storytelling for fundraising and employer brands, the risks, rewards, and ethics of GenAI, and the courage-making, gratitude-boosting power of the Legacy Mindset [link to the sub-page for that particular speech].

Cameron helps your people

Build Gratitude and Focus, Courage and Creativity

by answering 3 vital questions.

Why

WHY do people tend to want bravening?

Fear stunts the human genius inside every one of us.

The greatest barriers we have to engaging and leading, creating and innovating, are our core human fears of failure and rejection. Imagine what we could do with our wild and precious lives if we were more fearless.

What

How can a legacy mindset make people braver?

Reflecting on legacy and mortality famously focus our priorities.

Steve Jobs knew. “Remembering that I'll be dead soon is the most important tool I've ever encountered to help me make the big choices in life.” Ron Shaich, founder of Panera, builder of Au Bon Pain, backer of Cava and Tatte, knows. Every year, on some tropical island, Mr. Shaich conducts a yearly premortem on himself.

Yes, there are proven tools for making human beings more fearless. Tools that make us braver. Freed of our fears of criticism and failure, we finally reach out or even commit, we create, we let go, we lead and innovate, we are grateful. We stop putting off what our future self would like us to do today. Welcome to the bravening.

How

How do we get a legacy mindset?

Cameron shares his own authentic personal stories and draws in audiences with wit and comic timing, a unique eloquence, and some acting ability (karaoke is extra). He talks about the tools used in wisdom traditions and approved by science. 

Ordinary Magic Book

Life is a quiet journey where every step tells a story. The true depth of love is understood by those who keep their promises. Sometimes, the most ordinary moments turn out to be the most magical. Memories are the light that guides us, even through the darkest paths.

High Performance Team featured

These logos represent major media outlets like TED Talks and Seattle
PI,known for sharing insightful ideas and news globally.

Our High-Impact Services

Email Marketing

Powerful promotion via targeted email campaigns.

Funnel Optimization

Optimizing steps for an effective conversion funnel.

Content Marketing

Tactical creation, promotion, and distribution of content.

Advance Analytics

Smart business decisions driven by advanced insights.

Paid Advertising

Increasing visibility with strategic paid advertising.

SEO

Improving online content for greater search visibility.

The Perfect Reason For Choosing Brandcraft.

Our agency collaborates closely with you, ensuring a deep understanding of your business.

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Target Audience

Analyzing consumer behaviors, such as purchasing habits and decision-making processes.

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High Conversation Rate

A higher conversion rate means more visitors are turning into paying customers.

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Better Market Research

Market research offers insights into customers' price sensitivity and perceptions of value.

See what our customers have to say

“An incredible service that helps grow our business and revenue”

They surpassed my expectations in every way. From the start, their professionalism, expertise, and commitment to delivering outstanding results impressed me. They conducted comprehensive market research, providing invaluable consumer insights that helped shape our marketing strategy.

John Matthews

Finance Manager at BrightWave

Looking To Expand Your Business?

Our agency takes a collaborative approach, working closely with you to understand your business objectives and simplify marketing solutions that align with your vision.

Have any Questions?

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Generative AI: Legal Risks, Business Opportunities

With a background in law and technology development, Cameron was ideally suited to take on, and explain to audiences, how GenAI works, shouldn't be expected to work, and can either create or destroy value (and intellectual property).

Cameron teaches executives and employees how to mitigate the legal risks of human-mimicking GenAI; how to spot opportunities to increase productivity, cut costs, or develop new products; how to develop internal policies and governance procedures; and how to work with, not for, Large Language Models like ChatGPT.

One of Cameron's most popular talks is called:

Use it Or Lose It: How to Use GenAI to Avoid Dementia, Delight Audiences, and Preserve Copyright

With GenAI, collaborate, don't abdicate

Will we someday find that the generations of people alive today -- yours -- developed dementia at the highest rates in history? (Spoiler: because of GenAI).

We need to work with GenAI as an athlete works with a teammate: rely, yes, but stay fit and agile yourself. Trust, but verify. Revision makes better work product, period; it's the concentrated thinking that consumers of our work want to consume; and it's the only way to preserve any copyright in your work.

To stay fit, you've GOT to find ways to keep using your mind. 

Avoid atrophy of critical thinking

We've already lost the ability to memorize numbers. To add or multiply them. To know how to get around town without GPS. The critical thinking skills that are your own life insurance are now at risk in a way they never have been.

“[A] key irony of automation is that by mechanising routine tasks and leaving exception-handling to the human user, you deprive the user of the routine opportunities to practice their judgement and strengthen their cognitive musculature, leaving them atrophied and unprepared when the exceptions do arise.” -- Microsoft researchers.

That's why one of the key technologies, and cognitive workouts, Cameron recommends is the seemingly simple act of REVISION. Editing. Polishing. Thinking about and coming back to. Taking a first draft from ChatGPT and calling it a day isn't just bad for your copyrights; it could lead to quicker cognitive decline of the kind we all want to avoid.

Copyright ©2025. Cameron Powell. All Rights Reserved.